Month: July 2017

Code for Website Guild Logo/Insurance Badge

Code for Website Guild Logo/Insurance Badge

Trust symbols on a website are becoming increasingly more important and showing your visitors that you belong to a recognised trade organisation with ethics and standards can only help instil confidence in potential customers and help generate sales.            GoJD/BPA members with […]

Cutting a Titanium Ring off a Finger

Cutting a Titanium Ring off a Finger

There are a lot of myths and legends concerning this topic so I will try to put the record straight. Titanium is a material that is not particularly hard but is very strong and has a high tensile strength. Many people are unsure as to […]

The British Craft Trade Fair (BCTF) is pleased to announce a new partnership with The Guild of Jewellery Designers.

The British Craft Trade Fair (BCTF) is pleased to announce a new partnership with The Guild of Jewellery Designers.

The Guild of British Jewellery Designers ‘GoJD’ is a collaboration of British jewellery designers and artisans offering support and networking opportunities within its membership base as a non-profit making organisation.

Jewellers are able to subscribe to the guild initially on a free of charge basis and can upgrade at any time to take advantage of its partner discounts and insurance opportunities.

The British Craft Trade Fair (BCTF) has recently signed up as supply partner to the guild and members can now take a 10% discount from stand rates offered by BCTF and this means savings upwards from £56+ VAT for a stand at the 2018 fair ((8th – 10th April)

Margeret Bunn, CEO of the fair said: ‘We are really pleased to be working with GoJD and feel very positive that the relationship will benefit subscribers as well as the GoJD. Existing members of the organisation, I am sure will be interested in exhibiting with us, we are always looking for new emerging talent wanting to supply trade buyers within the jewellery and Home and Gift market.’

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Internet Marketing 2

Internet Marketing 2

Quick reminder of the previous post, Internet Marketing 1.   Having a mobile friendly website is fundamentally important. The way someone visiting your site behaves when they are on a mobile is completely different to how they behave on a desktop. Attention span is reduced […]

Internet Marketing 1

Internet Marketing 1

Selling on the Internet – Problems and Solutions.   There has been a gradual change over the last few years with the lowering amount of sales websites are receiving online, along with fewer enquiries and a poorer responses from existing customers; it can only get […]

Reticulation

Reticulation

This heat based process creates a ridged and rippled effect across the surface of the silver, it is a unique effect and once the process has been mastered can produce stunning results.

Sterling silver and fine silver may be used for the process, but reticulation results are more effective using specifically processed reticulation silver, this is usually 80 – 83% fine silver and 20 – 17% copper , however one should bear in mind that when using reticulation silver the finished piece would not be of a hallmarkable quality.

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What is Products and Public Liability Insurance?

What is Products and Public Liability Insurance?

(PPL) Products and public liability insurance is an insurance policy which covers a business following a claim for financial compensation. This can result from a customer, member of the public, even a passer-by making a claim if they are injured or their property or possessions […]

Product Photography Tips

Product Photography Tips

An Image is Worth a Thousand Words (And Maybe a Thousand Sales!) Accurate representation of your product is essential, customers need to be able to learn as much about your product as they possibly can before they can make a decision about whether or not […]

Finding Gold Member Discount Codes

Finding Gold Member Discount Codes

One of the questions that pops up regularly is ‘I’m a Gold member, can you tell me where I can find the Gold member discount codes to use on Supplier Partner websites?

Simply login to your Guild account dashboard above (not the Designer Directory) and Discount codes for Supplier Partners can be found under the ‘Information’ tab > ‘Supplier Discount Codes – Gold’

Also in your account dashboard is the option to manage your subscription, download invoices, a link to download the mobile app and a link to the Supplier Partner Directory along with other resources such as banners for the affiliate scheme and information about adding logos to websites.

If you have any questions about your guild membership, please do not hesitate to ask.

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The GoJD/BPA Members’ Public and Products Liability Insurance Policy

The GoJD/BPA Members’ Public and Products Liability Insurance Policy

All UK based BPA Platinum and Pearl and Gold Plus and Gold Extra members of the GoJD benefit from £5,000,000 Public and Products Liability (PPL) insurance through ArgoGlobal SE and other insurers. The PPL insurance policy has been specifically designed for jewellery designer/makers and other […]